A look back at Indigo Soda's appearance on the Valeur Ajoutée podcast

A look back at Indigo Soda's appearance on the Valeur Ajoutée podcast

Summary

Indigo Soda recently had the opportunity to participate in the Valeur Ajoutée podcast hosted by Jessica Laflamme, founder of the LVA app, known for helping consumers save money at the grocery store while discovering local businesses.

Through her content, Jessica promotes smarter ways to consume, local products, and habits that lead to real daily savings. It was in this spirit that she welcomed Charles-Alex Goyer, co-founder of Indigo Soda, to discuss the sparkling water industry, consumption habits, and Quebec alternatives to major market brands.

A Quebec company aiming to make sparkling water more accessible

During the episode, Charles-Alex explains how Indigo Soda wants to transform the sparkling water industry through a simple approach: offering a more economical, local, and convenient solution for consumers.

Indigo Soda's goal is to enable Canadian families to continue enjoying sparkling water while reducing their expenses and environmental impact.

Today, many consumers already own a sparkling water machine at home, but don't always realize that Quebec alternatives compatible with their devices exist.

Indigo Soda: Concrete savings over a full year

At LVA, we often talk about saving money on groceries, but sometimes the biggest differences come from habits we repeat every week without really calculating them.

Sparkling drinks are often one of them.

In the podcast, Charles-Alex even mentions that some comparisons showed potential savings of up to almost 90%, compared to certain commercial sparkling beverages.

When you consider the number of sparkling drinks a family can buy in a year, the difference quickly becomes significant. A small optimization that ultimately counts.

With an Indigo Soda cylinder capable of producing up to 60L of sparkling water, many consumers are discovering that they can significantly reduce their purchases of single-use cans and bottles.

Beyond savings, the episode also addresses the environmental impacts of single-use beverages and unnecessary product transportation.

When an alternative allows for both:

  • cost reduction;
  • waste reduction;
  • avoiding unnecessary transportation;
  • and supporting a Quebec business;

… it becomes the kind of small change that can really make a difference over a full year.

Since its beginnings, Indigo Soda has focused on a more responsible and accessible approach throughout Canada thanks to its vast network of exchange points.

Listen to the Valeur Ajoutée podcast episode

Thanks to Jessica Laflamme and the Valeur Ajoutée team for the invitation and this great discussion about smart consumption, sparkling water, and Quebec businesses.

Listen to the full episode

FAQ

What is the Indigo Soda episode of the Valeur Ajoutée podcast about?

In this episode of the Valeur Ajoutée podcast, Jessica Laflamme welcomes Charles-Alex Goyer, co-founder of Indigo Soda. The conversation covers the real savings related to homemade sparkling water, smarter consumption habits, the environmental impact of single-use cans, and the benefits of choosing a Quebec alternative to major market brands.

Why choose a Quebec sparkling water company?

Indigo Soda offers Quebec-made CO2 cylinders compatible with most sparkling water machines. Choosing this brand means supporting a local business, reducing waste from single-use cans and bottles, and limiting unnecessary transportation. It's a more local and responsible way to consume sparkling water daily.

Where can I listen to the Valeur Ajoutée podcast episode with Indigo Soda?

The Valeur Ajoutée podcast episode featuring Charles-Alex Goyer from Indigo Soda is available for free on Spotify via the link shared in this article. The podcast is hosted by Jessica Laflamme, founder of the LVA app, and regularly publishes content on smart consumption and local businesses.